Web site maintenance is the ongoing process of updating content, design and functionality of a web site. (continue reading…)

Web site promotion is the continuing process to promote a web site to attract more visitors to the web site. (continue reading…)

Search engine optimization is the process of discovering keywords and optimizing your site so that it will rank highly in the search engines for them. (continue reading…)

Social Media Optimization is the process of creating profiles for your business on various social networking sites, maintaining these profiles and encouraging site visitors and customers to interact with you on these social networking sites. (continue reading…)

These services generally sell paid listings on a pay-per-click or PPC basis. They are also sometimes called CPC or cost-per-click search engines. (continue reading…)

Affiliate programs are programs in which other site owners will place links to your site and/or products on their site. (continue reading…)

These list products from many different companies in one place and can be a good source of sales for your company. (continue reading…)

Your site should always have an e-mail list sign-up. This is a very useful and important marketing tool. (continue reading…)

Web analytics software enables you to see how many visitors your site is getting, where they are coming from and what they are doing while they browse your site. (continue reading…)