Monthly Archives: April 2009

Customizing Joomla 1.5 and VirtueMart

I’m thinking it might be a good idea to record the changes I’m making to Joomla 1.5 for posterity. Hopefully I can consult this post when setting up a similar site in Joomla in the future and others can as … Continue reading

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Web Site Maintenance Overview

Web site maintenance is the ongoing process of updating content, design and functionality of a web site.

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Planning a Web Site Project

This phase occurs before hiring a designer/developer/company. Before requesting a proposal from a potential designer/developer/company you will need to collect and summarize your ideas about your project.

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Web Site Promotion Overview

Web site promotion is the continuing process to promote a web site to attract more visitors to the web site.

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Search Engine Optimization (SEO)

Search engine optimization is the process of discovering keywords and optimizing your site so that it will rank highly in the search engines for them.

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Social Media Optimization

Social Media Optimization is the process of creating profiles for your business on various social networking sites, maintaining these profiles and encouraging site visitors and customers to interact with you on these social networking sites.

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Pay-Per-Click Advertising

These services generally sell paid listings on a pay-per-click or PPC basis. They are also sometimes called CPC or cost-per-click search engines.

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Affiliate Programs

Affiliate programs are programs in which other site owners will place links to your site and/or products on their site.

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Shopping Search Engines

These list products from many different companies in one place and can be a good source of sales for your company.

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Web Site Design Process

The design process begins with the designer producing mock-ups of the initial design direction. This may consist of one standard sub-page or a home page and sub-page.

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